A-peeling to a wider baseball audience: Savannah Bananas owner Jesse Cole on baseball's new twist

CNBC Television

Jesse Cole, Savannah Bananas owner, joins 'Squawk Box' to discuss the origin of the team, elevating the in-game fan experience, business profitability, future of the team, and more. For access to live and exclusive video from CNBC subscribe to CNBC PRO: https://cnb.cx/42d859g » Subscribe to CNBC TV