FIFA's biggest business has NEVER been soccer

BUT IN MY OPINION

What does FIFA SELL?: 00:00 The worst team in the world with the highest profit on the planet: 02:31 The Swiss Verein model: 04:05 Exclusivity sales and clean zones: 08:13 “The Bill Stays With You, and the Profit Goes to Switzerland”: 12:56 The FIFA Forward Program: 17:35 For decades, the World Cup